Smiling woman preparing fresh fruit in a sunlit kitchen, embodying a healthy lifestyle.

How to Start a Wellness Blog and Make Extra Money Online

If you’re obsessed with wellness — whether that’s clean eating, daily affirmations, yoga flows, or cozy self-care rituals — and you’ve got a passion for sharing what works for you… starting a wellness blog might be your perfect next step.

Not only is it a powerful way to help others feel better in their mind, body, and spirit — it can also grow into a real online business that brings in income while doing something you love.

In this post, I’ll walk you through exactly how to start your wellness blog the right way — without feeling overwhelmed. You don’t need to be an expert or a certified coach to start — you just need a voice, a vibe, and a message that comes from the heart.

Heads up: Some of the links below are affiliate links, which means I may earn a small commission if you purchase through them — at no extra cost to you. I only recommend tools I use and genuinely love.


Step 1: Choose Your Wellness Niche

“Health and wellness” is a huge umbrella — so narrowing your focus a little will help you connect with your audience faster and create content more easily.

Here are a few niche ideas to consider:

  • Holistic self-care
  • Plant-based eating or gut health
  • Mental wellness & mindset
  • Spirituality & manifestation
  • Fitness for beginners or home workouts
  • Natural beauty and wellness routines
  • Wellness for moms, creatives, or busy professionals

Pick a niche that reflects your real-life interests and experience. You’ll attract readers who feel like you’re speaking directly to them.


Step 2: Set Up Your Wellness Blog

Ready to make it official? It’s easier than you think to get your blog up and running.

Here’s what you’ll need:

  • A domain name (like yourname.com or mindfulwithmia.com)
  • Website hosting — I recommend Hostinger for affordable and reliable hosting
  • A site builder — Elementor is great for beginners who want a beautiful, drag-and-drop WordPress website
  • A few essential pages:
    • Home
    • About
    • Blog
    • Contact
    • Optional: Work With Me or Freebie Library

You can keep your blog super simple at first — don’t overthink it!


Step 3: Write Your First Blog Posts

Start with 3–5 helpful, inspiring posts that reflect the kind of content you want to be known for. These should teach, encourage, or solve a small problem for your reader.

Ideas to get you started:

  • “5 Quick Morning Rituals to Reduce Stress”
  • “Beginner’s Guide to Eating More Plants Without Overwhelm”
  • “My Favorite Non-Toxic Products for Glowy Skin”
  • “How to Start a Journaling Habit (Even If You’re Not a Writer)”
  • “Easy Daily Mindset Shifts That Changed My Life”

Write like you’re talking to a friend. Be honest, relatable, and kind.


Step 4: Grow Your Audience (Without Being Online 24/7)

You don’t need to go viral to build a successful blog. You just need to show up consistently in a way that feels good to you.

Start with one main platform:

  • Instagram (for sharing daily lifestyle content + Reels)
  • Pinterest (great for evergreen blog traffic — especially for wellness!)
  • Email list (so you can connect with your biggest fans on a deeper level)

Tools I love:

  • Canva for creating your blog graphics and Pinterest pins
  • Flodesk or ConvertKit for building your email list
  • Tailwind if you want to automate Pinterest

You don’t need to do it all. Pick one and get good at it first.


Step 5: Make Money from Your Wellness Blog (Yes, Really!)

Once you’ve got some content and a little audience, you can start monetizing your blog in a few low-pressure ways:

1. Affiliate Marketing
Share your favorite wellness tools, supplements, journals, or workout gear and earn a small commission when someone buys through your link.

2. Digital Products
Create simple digital downloads like:

  • Guided journals
  • Wellness planners
  • Recipe ebooks
  • Meditation or affirmation bundles

3. Brand Partnerships
As your audience grows, you can partner with wellness brands you love for paid collaborations.

4. Coaching or Services
If you have a background in fitness, nutrition, or mindset, you can offer 1:1 services, group sessions, or workshops.

Start small, experiment, and grow as you learn. Your blog is the perfect home base for all your offers.


What You’ll Need to Get Started

✔️ A clear wellness niche
✔️ A blog set up with Hostinger + Elementor
✔️ A few blog posts that provide real value
✔️ A platform to connect with your people
✔️ Tools like Canva and Pinterest to promote your posts
✔️ An open heart and a willingness to grow


Final Thoughts: You Don’t Need to Be a Guru to Get Started

The wellness space needs more real, honest voices. People are tired of perfection. They want relatability. They want someone who’s learning and growing with them.

So if you’ve been waiting for permission, here it is:
You are allowed to start your wellness blog before you feel “ready.”

Write what’s helped you. Share what you’re learning. Make it beautiful in your own way.


Let’s Stay Connected!

I’m always sharing blogging tips, content ideas, and cozy motivation on Instagram — especially for creatives, service providers, and wellness lovers.

Come say hi, and tag me when you publish your first post — I’d love to read it and cheer you on 🌿